Tue 17 Jun 2008
Yahoo to invigorate its employees
Posted by kivan under Advertising , Marketing , TechnologyNo Comments
Like any good army , the general needs to motivate the troops to battle and currently it seems the general of Yahoo seems like a fallen hero that needs some Red Cross assistance.
Mr Yang, I know you can revitalize Yahoo to former glory but you need to step up to the plate pickup that helmet and gather the troops into action. There is only one way a war is won and that is through battle whether it be small victories or go for goal. The battle has to be fought either way.
What does Jerry have to loose, as either way at the moment he is between a rock and a hard place.
My strategy would be as follows:
1. Cancel the deal with Google
2. Take a look at where Panama is bleeding and start fixing it immediately
3. Take a fresh salesforce to take to the streets and take no prisoners.
4. Look at new emerging markets and strike will the irons hot. Lock in those customers
with tools and technologies that will help grow their business.
5. Create a reseller tier in your sales arm. That will more then compensate for what
Google looks at offering. Pagebook out of Cisco.
These should stabilize revenues and give the market confidence. Then work on building applications to match Google one for one.
I know most people will say that this is harder said then done but if you don’t try you will never know if you really could succeed.